It also resulted in a subtle reaction from the Apple CEO. He actually changed his name to Tim Apple on his official Twitter account.

Well, sort of. Twitter users who will access the Apple CEO’s account on the social network on their iOS and Mac OS devices will see “Tim” and an Apple logo next to it. No, it is not visible on devices from other platforms, but for all Apple product users, Tim Cook at the Time of writing is “Tim Apple” indeed. Is that the best Twitter name ever? Well, it certainly is one of the best. Steve Apple must be laughing somewhere. Touché, Tim.

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